Although prefabrication is not new to the practice of architecture, its full potential, particularly in residential design and construction, has yet to be realized. The time for architects to take the lead in realizing this potential is now. New concepts and technologies in prefabrication are creating exciting new architecture and opening the opportunity for architects to influence a larger segment of the construction industry. Not only will prefabrication expand architects' influence, it will also help revitalize residential neighborhoods, influence sustainable design, and provide lower-cost home-ownership alternatives.